Online brand protection and web watching strategies to address the increase in online threats and block the use of deceptive domain names that aim to divert online traffic to third-party websites
Preventive searches and monitoring of global registers and databases to detect the filing and use of identical or similar trademarks by third parties
Analysis of markets to identify targeted actions to combat counterfeiting, and support in dealing with customs authorities to detect and stop counterfeit goods
The dangers you may face without a proper brand protection strategy are numerous and can lead to short-, medium- and long-term economic and reputational damage and consequences.
Protecting your brand means putting in place “sentinels” that can track down the improper use of your marks by third parties and the online or offline sale of counterfeit products. Constant monitoring also makes it possible to identify goods or services that improperly exploit your trademark without having the right to do so, the mismanagement of distribution channels and the sale of products abroad without proper tracking.
We support our customers by declining the service according to their needs and dimensions
Protection consortia
Designation protection strategy
External IP office
Medium-sized and large companies
Strategic asset portfolio management
Support for marketing and legal departments
Legal and Tax Consultancy Firms
Synergy for the defence and protection of trademarks and designs
Support for IP due diligence
Communication agencies and designers
Synergy in the choice of naming, trademarks, designs and domains
IP professionals in other countries (EU/Non-EU)
IP compliance management in accordance with Italian and EU regulations
Small enterprises and farms
Protection strategy support
External IP office
Start-ups and individual trademark owners
Planning the strategy for the establishment and defence of exclusive rights
Online actions are growing sharply and increasingly determine the market and require specific solutions, tools and procedures to protect your brand.
Thanks to available technologies and the widespread use of digital solutions, today more than ever it’s possible to protect your trademarks and distinctive signs with structured and effective brand protection strategies.
Do you want to protect the uniqueness of your brand?
We can help structure the right brand protection strategy for you