Online brand protection and web watching strategies to address the increase in online threats and block the use of deceptive domain names that aim to divert online traffic to third-party websites
Preventive searches and monitoring of global registers and databases to detect the filing and use of identical or similar trademarks by third parties
Analysis of markets to identify targeted actions to combat counterfeiting, and support in dealing with customs authorities to detect and stop counterfeit goods
Protecting your brand means putting in place “sentinels” that can track down the improper use of your marks by third parties and the online or offline sale of counterfeit products.
Constant monitoring also makes it possible to identify goods or services that improperly exploit your trademark without having the right to do so, the mismanagement of distribution channels and the sale of products abroad without proper tracking.
Designation protection strategy External IP office
Strategic asset portfolio management Support for marketing and legal departments
Synergy for the defence and protection of trademarks and designs Support for IP due diligence
Synergy in the choice of naming, trademarks, designs and domains
IP compliance management in accordance with Italian and EU regulations
Protection strategy support External IP office
Planning the strategy for the establishment and defence of exclusive rights
Thanks to available technologies and the widespread use of digital solutions, today more than ever it’s possible to protect your trademarks and distinctive signs with structured and effective brand protection strategies.